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Bob Lutz Quotes

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It applies in any business. Shoemakers should be run by shoe guys, and software firms by software guys, and supermarkets by supermarket guys. With the advice and support of their bean counters, absolutely, but with the final word going to those who live and breathe the customer experience. Passion and drive for excellence will win over the computer-like, dispassionate, analysis-driven philosophy every time  (Bob Lutz Quotes) Forcing automakers to sell smaller cars to improve fuel economy [is like]... fighting the nation’s obesity problem by forcing clothing manufacturers to sell garments in only small sizes  (Bob Lutz Quotes) Design can be both a manifestation of a company’s design ethic and an outward communication of a company’s design ethic and drive for excellence.  (Bob Lutz Quotes) The electrification of the automobile is inevitable  (Bob Lutz Quotes) There’s a powerful sense of reality to our concepts,... These are vehicles we think people would purchase and drive today  (Bob Lutz Quotes) Design can be both a manifestation of a company’s design ethic and an outward communication of a company’s design ethic and drive for excellence  (Bob Lutz Quotes) You cannot buy a bad automobile any more from any producer. We have to do more products not because we’re looking at a particular segment, but because it’s a great vehicle  (Bob Lutz Quotes) One colossal advantage of being in extra innings is that you can tell it like it is, say what you think, and largely eschew political caution  (Bob Lutz Quotes) Why did I lose? No reason, though you might like to know that I got tired, my ears started popping, the rubber came off my shoes, I got cramp, and I lost one of my contact lenses. Other than that I was in great shape  (Bob Lutz Quotes)