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Sun Tzu Quotes

The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom Picture Quote #1

No nation has ever benefited from a prolonged war Picture Quote #1

A military operation involves deception. Even though you are competent, appear to be incompetent. Though effective, appear to be ineffective Picture Quote #1

The expert in battle seeks his victory from strategic advantage and does not demand it from his men Picture Quote #1

Wait by the river long enough and the body of your enemy will float by you Picture Quote #1

What is of supreme importance in war is to attack the enemy’s strategy Picture Quote #1

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Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose Picture Quote #1

When one treats people with benevolence, justice and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders Picture Quote #1

If we wish to fight, the enemy can be forced to an engagement even though he be sheltered behind a high rampart and a deep ditch. All we need do is attack some other place that he will be obliged to relieve Picture Quote #1

He who is prudent and lies in wait for an enemy who is not, will be victorious Picture Quote #1

What enables the wise sovereign and the good general to strike and conquer, and achieve things beyond the reach of ordinary men, is foreknowledge Picture Quote #1

If you are situated at a great distance from the enemy, and the strength of the two armies is equal, it is not easy to provoke a battle, and fighting will be to your disadvantage Picture Quote #1

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From a position of this sort, if the enemy is unprepared, you may sally forth and defeat him. But if the enemy is prepared for your coming, and you fail to defeat him, then, return being impossible, disaster will ensue Picture Quote #1

For the wise man delights in establishing his merit, the brave man likes to show his courage in action, the covetous man is quick at seizing advantages, and the stupid man has no fear of death Picture Quote #1

Confront them with annihilation, and they will then survive; plunge them into a deadly situation, and they will then live. When people fall into danger, they are then able to strive for victory Picture Quote #1

It is a doctrine of war not to assume the enemy will not come, but rather to rely on one’s readiness to meet him; not to presume that he will not attack, but rather to make one’s self invincible Picture Quote #1

Know the enemy, know yourself; your victory will never be endangered. Know the ground, know the weather; your victory will then be total Picture Quote #1

To capture the enemy’s entire army is better than to destroy it; to take intact a regiment, a company, or a squad is better than to destroy them. For to win one hundred victories in one hundred battles is not the supreme of excellence. To subdue the enemy without fighting is the supreme excellence Picture Quote #1

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To plan secretly, to move surreptitiously, to foil the enemy’s intentions and balk his schemes, so that at last the day may be won without shedding a drop of blood Picture Quote #1

Use humility to make the enemy haughty. Tire them by flight. Cause division among them. When they are unprepared, attack and make your move when they do not expect it Picture Quote #1

There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed Picture Quote #1

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Text Quotes

The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom (Sun Tzu Quotes) No nation has ever benefited from a prolonged war (Sun Tzu Quotes) A military operation involves deception. Even though you are competent, appear to be incompetent. Though effective, appear to be ineffective (Sun Tzu Quotes) The expert in battle seeks his victory from strategic advantage and does not demand it from his men (Sun Tzu Quotes) Wait by the river long enough and the body of your enemy will float by you (Sun Tzu Quotes) What is of supreme importance in war is to attack the enemy’s strategy (Sun Tzu Quotes) Success in warfare is gained by carefully accommodating ourselves to the enemy’s purpose (Sun Tzu Quotes) When one treats people with benevolence, justice and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders (Sun Tzu Quotes) If we wish to fight, the enemy can be forced to an engagement even though he be sheltered behind a high rampart and a deep ditch. All we need do is attack some other place that he will be obliged to relieve (Sun Tzu Quotes) He who is prudent and lies in wait for an enemy who is not, will be victorious (Sun Tzu Quotes) What enables the wise sovereign and the good general to strike and conquer, and achieve things beyond the reach of ordinary men, is foreknowledge (Sun Tzu Quotes) If you are situated at a great distance from the enemy, and the strength of the two armies is equal, it is not easy to provoke a battle, and fighting will be to your disadvantage (Sun Tzu Quotes) From a position of this sort, if the enemy is unprepared, you may sally forth and defeat him. But if the enemy is prepared for your coming, and you fail to defeat him, then, return being impossible, disaster will ensue (Sun Tzu Quotes) For the wise man delights in establishing his merit, the brave man likes to show his courage in action, the covetous man is quick at seizing advantages, and the stupid man has no fear of death (Sun Tzu Quotes) Confront them with annihilation, and they will then survive; plunge them into a deadly situation, and they will then live. When people fall into danger, they are then able to strive for victory (Sun Tzu Quotes) It is a doctrine of war not to assume the enemy will not come, but rather to rely on one’s readiness to meet him; not to presume that he will not attack, but rather to make one’s self invincible (Sun Tzu Quotes) Know the enemy, know yourself; your victory will never be endangered. Know the ground, know the weather; your victory will then be total (Sun Tzu Quotes) To capture the enemy’s entire army is better than to destroy it; to take intact a regiment, a company, or a squad is better than to destroy them. For to win one hundred victories in one hundred battles is not the supreme of excellence. To subdue the enemy without fighting is the supreme excellence (Sun Tzu Quotes) To plan secretly, to move surreptitiously, to foil the enemy’s intentions and balk his schemes, so that at last the day may be won without shedding a drop of blood (Sun Tzu Quotes) Use humility to make the enemy haughty. Tire them by flight. Cause division among them. When they are unprepared, attack and make your move when they do not expect it (Sun Tzu Quotes) There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed (Sun Tzu Quotes)

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