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Scott Young Quotes

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Marketers... Can’t simply put a more environmentally friendly package on the shelves and assume that shoppers will recognize and appreciate the change. If the goal is to drive preference or justify a price premium, the environmental benefit needs to be conveyed.  (Scott Young Quotes) You can’t rely just on talent to win  (Scott Young Quotes) People don’t buy plastic and paper, they buy emotions  (Scott Young Quotes) Marketers... Can’t simply put a more environmentally friendly package on the shelves and assume that shoppers will recognize and appreciate the change. If the goal is to drive preference or justify a price premium, the environmental benefit needs to be conveyed  (Scott Young Quotes)