|

|

Advertisements

Nirmalya Kumar Quotes

If you do not clean up, you won’t be stronger in the long run Picture Quote #1

The problem often is that aspiring brands wish to be universally loved. Unfortunately, universal love is neither achievable nor desirable. Instead, great brands are loved by some and hated by others because they actually stand for something Picture Quote #1

Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands Picture Quote #1

Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as sophisticated, desirable, innovative, friendly, and trustworthy Picture Quote #1

Friendship Quotes

Motivational Quotes

Inspirational Quotes

Advertisements

Text Quotes

If you do not clean up, you won’t be stronger in the long run (Nirmalya Kumar Quotes) The problem often is that aspiring brands wish to be universally loved. Unfortunately, universal love is neither achievable nor desirable. Instead, great brands are loved by some and hated by others because they actually stand for something. (Nirmalya Kumar Quotes) Haier, a Chinese brand, exemplifies the trend of emerging market companies building brands that are being accepted, if not recognized, by the Western consumer. (Nirmalya Kumar Quotes) Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands. (Nirmalya Kumar Quotes) Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as sophisticated, desirable, innovative, friendly, and trustworthy. (Nirmalya Kumar Quotes)