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Keith Belling Quotes

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I’m a snacker, but also health-conscious. I thought there had to be an alternative to what was out there. But it had to taste good - if it doesn’t taste good, it isn’t a snack.  (Keith Belling Quotes) We just wanted to do a chip that tasted great, but wasn’t bad for you  (Keith Belling Quotes) When I went to visit this rice cake plant, I hadn’t realized how the rice cakes were made. As soon as I saw the molds of rice and how the heat pops it like popcorn, the light bulb went off. This is popped. This isn’t baked or fried.  (Keith Belling Quotes) Potatoes are popped, with no oil, using the same technology used in the rice cake manufacturing business. It took a lot of trial and error and lots of practice, though, to get the right flavor.  (Keith Belling Quotes) The influencer strategy hasn’t been built around celebrities. We’re looking for influencers within every marketplace, who are the people who help influence decision-makers within that community.  (Keith Belling Quotes) Everyone on our team shares a couple passions - putting the fun back in snacking, an entrepreneurial spiriting, and the passion for creating an innovative and exciting brand - all of which makes popchips a really fun place to work these days.  (Keith Belling Quotes) We focused on getting popchips into the hands of tastemakers and influencers wherever they were, from the fashionistas at Mercedes Benz fashion week to the passengers on Virgin Airlines.  (Keith Belling Quotes) We have 11 great potato flavors, and customers have been clamoring for tortilla. For over a year, we worked to develop the four flavors of tortilla popchips: chili limon, nacho cheese, ranch and salsa. They’re made with traditional stoneground masa, are gluten-free, and have less than half the fat of other chips.  (Keith Belling Quotes) I love fried chips, but they weren’t good for you, and I didn’t like the healthy options like rice chips.  (Keith Belling Quotes) We have a broad range of snackers - moms, kids and healthy active people  (Keith Belling Quotes)