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Internet Advertising Quotes

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Have you heard of this new thing called the internet? It’s giving people new expectations. It’s allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you’ll quickly be dismissed as a poser  (Internet Advertising Quotes) Advertising at its worst will be killed by the Internet. And rightly so  (Internet Advertising Quotes) You really want to get a headache? Try to understand Internet advertising  (Internet Advertising Quotes) Critics say Internet advertising suffers from limitless inventory, which depresses prices. These exclusive front-page sponsorships are not limitless. If HBO doesn’t move quickly enough, Showtime can buy out Gawker and Jezebel for the key fall TV season. On any individual day, there isn’t room for both of them; and that’s healthy  (Internet Advertising Quotes) Money is tighter now, with the advertising dollar spread a lot more thinly across a whole range of media because of the Internet. It means the television networks have less power to produce shows, and TV is where most Australian actors make their money  (Internet Advertising Quotes) The number of small businesses in the United States totals about 25 million. Because most of these have a local trading territory, relatively few advertise online. Online advertising reaches the masses of the Internet world, whether they are local or not  (Internet Advertising Quotes) There are plenty of people who are willing to pay $2.6 million for 30 seconds on the Super Bowl and hundreds of thousands of dollars for ‘American Idol.’ There will be advertising dollars on the Internet. We’re there as well. We win either way  (Internet Advertising Quotes) If you have a business website, make it stickier; redo the merchandising often and try new things until you hit the right homepage... then try and beat that. The most important audience drivers on the Internet are paid search and key word optimization. Concentrate on those. They are very inexpensive compared to banner advertising  (Internet Advertising Quotes) When the Internet first came into public use, it was hailed as a liberation from conformity, a floating world ruled by passion, creativity, innovation and freedom of information. When it was hijacked first by advertising and then by commerce, it seemed like it had been fully co-opted and brought into line with human greed and ambition  (Internet Advertising Quotes) The last bastion of competitiveness is local advertising sales. There’s little being spent by local advertisers on the Internet. That’s where local media have leverage.  (Internet Advertising Quotes) The Internet offers an interesting combination of advertising and community - by participating in the community you can become an advertisement for yourself.  (Internet Advertising Quotes) Advertising is fundamental to the accessibility, affordability and dynamism of the internet, helping to pay for much of the content and services we all enjoy and use for free  (Internet Advertising Quotes)