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Henry Jenkins Quotes

...Fan fiction is a way of the culture repairing the damage done in a system where contemporary myths are owned by corporations instead of owned by the folk Picture Quote #1

Participatory culture shifts the focus of literacy from one of individual expression to community involvement Picture Quote #1

The worst thing a kid can say about homework is that it is too hard. The worst thing a kid can say about a game is it’s too easy Picture Quote #1

... Fan fiction is a way of the culture repairing the damage done in a system where contemporary myths are owned by corporations instead of owned by the folk Picture Quote #1

Fandom, after all, is born of a balance between fascination and frustration: if media content didn’t fascinate us, there would be no desire to engage with it; but if it didn’t frustrate us on some level, there would be no drive to rewrite or remake it Picture Quote #1

If old consumers were assumed to be passive, then new consumers are active. If old consumers were predictable and stayed where you told them, then new consumers are migratory, showing a declining loyalty to networks or media. If old consumers were isolated individuals, then new consumers are more socially connected. If the work of media consumers was once silent and invisible, then new consumers are now noisy and public Picture Quote #1

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Humans do not engage in activities that are meaningless. If you think you see people doing things you find meaningless, look again and try to understand what the activities mean for them Picture Quote #1

The key is to produce something that both pulls people together and gives them something to do Picture Quote #1

We want to raise a generation of kids who have a mouse in one hand and a book in the other Picture Quote #1

Just as we would not traditionally assume that someone is literate if they can read but not write, we should not assume that someone possesses media literacy if they can consume but not express themselves Picture Quote #1

Transmedia storytelling represents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience. Ideally, each medium makes its own unique contribution to the unfolding of the story Picture Quote #1

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When I first started you would pitch a story because without a good story, you didn’t really have a film. Later, once sequels started to take off, you pitched a character because a good character could support multiple stories. and now, you pitch a world because a world can support multiple characters and multiple stories across multiple media Picture Quote #1

Piracy often reflects market failures on the part of producers rather than moral failures on the part of consumers Picture Quote #1

Friendship Quotes

Motivational Quotes

Inspirational Quotes

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Text Quotes

...Fan fiction is a way of the culture repairing the damage done in a system where contemporary myths are owned by corporations instead of owned by the folk. (Henry Jenkins Quotes) Participatory culture shifts the focus of literacy from one of individual expression to community involvement (Henry Jenkins Quotes) The worst thing a kid can say about homework is that it is too hard. The worst thing a kid can say about a game is it’s too easy (Henry Jenkins Quotes) ... Fan fiction is a way of the culture repairing the damage done in a system where contemporary myths are owned by corporations instead of owned by the folk (Henry Jenkins Quotes) Fandom, after all, is born of a balance between fascination and frustration: if media content didn’t fascinate us, there would be no desire to engage with it; but if it didn’t frustrate us on some level, there would be no drive to rewrite or remake it (Henry Jenkins Quotes) If old consumers were assumed to be passive, then new consumers are active. If old consumers were predictable and stayed where you told them, then new consumers are migratory, showing a declining loyalty to networks or media. If old consumers were isolated individuals, then new consumers are more socially connected. If the work of media consumers was once silent and invisible, then new consumers are now noisy and public (Henry Jenkins Quotes) Although we’ve used the concept brand communities a couple of times, it’s important to reiterate that communities aren’t created, they are courted. Most brands will need to court a range of different communities and travel across pools, webs, and hubs if they want to reach the full range of desired consumers (Henry Jenkins Quotes) Humans do not engage in activities that are meaningless. If you think you see people doing things you find meaningless, look again and try to understand what the activities mean for them (Henry Jenkins Quotes) The key is to produce something that both pulls people together and gives them something to do (Henry Jenkins Quotes) We want to raise a generation of kids who have a mouse in one hand and a book in the other (Henry Jenkins Quotes) Just as we would not traditionally assume that someone is literate if they can read but not write, we should not assume that someone possesses media literacy if they can consume but not express themselves (Henry Jenkins Quotes) Transmedia storytelling represents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience. Ideally, each medium makes its own unique contribution to the unfolding of the story (Henry Jenkins Quotes) When I first started you would pitch a story because without a good story, you didn’t really have a film. Later, once sequels started to take off, you pitched a character because a good character could support multiple stories. and now, you pitch a world because a world can support multiple characters and multiple stories across multiple media (Henry Jenkins Quotes) Piracy often reflects market failures on the part of producers rather than moral failures on the part of consumers (Henry Jenkins Quotes)